The eCourse Syllabus
1. Mastering the Basic Principles of Online Business
Topic 1 - Changing the Mindset from Offline to Online Business
Topic 2 - High Value Content is still King
Topic 3 - C - T - P - M The Online Process from Sitesell.com
Topic 4 - Successful Online Business Building
2. Developing a Themed Website Blueprint
Topic 5 - Identifying and Developing a Master Keyword List
Topic 6 - Web Research and Tools into Keyword Supply, Demand and Niche Profitability
Topic 7 - How to Choose and Develop a Site Theme
Topic 8 - Structuring the Website Blueprint into Levels
3. The First Strategy for Achieving Web Based Income
Topic 9 - Different ways to Earn Income and Income Partners
Topic 10 - A Web Income Statement
4. Branding and Naming your Online Business
Topic 11 - The Authentic You
Topic 12 - Your Proposition to the World
Topic 13 - Your Web Domain, Blog and Twitter accounts
5. Productivity, Relationships, Quality and Knowledge
Topic 14 - The Evergreens of Every Business
Topic 15 - Knowledge Working Productivity
Topic 16 - Developing Trusting Relationships
Topic 17 - Social Media
Topic 18 - Improving Content Quality
Topic 19 - Knowledge Management
6. How will Visitors Find You?
Topic 20 - The Themed Site Structure
Topic 21 - Remember visitors are people and search engine spiders
Topic 22 - Linking and hooking
7. Seeing the Free Traffic Flow
Topic 23 - Working the search engines
Topic 24 - Quality links and link building
8. Refining the Income Stream
Topic 25 - The Final Income Strategy and Statement
Topic 26 - Keeping Alert
9. Knowing your Online Business
Topic 27 - Web Tracking and Measurement Systems
Topic 28 - Online Business Statistics
Topic 29 - Iterative Web Development
Feedback
If you have any feedback to this eCourse Syllabus, please enter it here. Thank you.
Ron Young
www.building-a-business-online.com
Saturday 19 June 2010
Lesson 1 - Change your thinking, the new wealth is information and knowledge products and services
How to create a successful online business system
Lesson 1
How do we start?
What is the first step to building an online business that will create success, satisfaction and the income that you are seeking?
Actually, it's not a system, nor web tools, nor anything like that, at this stage.
The first step is to understand that an 'online business' is completely different, in many ways, to a traditional 'offline business'.
An online business uses the power and the tools of the World Wide Web (Web), and especially, it is most successful when it can satisfy the searching and the information needs, problems, opportunities and challenges, of individuals.
Let's look at this more closely, because, actually, to fully understand this requires us to think very differently about business.
You may even say, it requires a 'paradigm shift', that is to say, a need to even change our established patterns of thinking.
Let's examine what we mean by this.
It is a fact that, today and everyday, billions of searches are made on the internet for information, right across the world. People use their favourite search engines to do this.
For example, if I have a need for 'cheap flights' or the 'best car insurance deal' or 'who was Descartes?' or 'how can I learn to play the guitar?'or 'what is quantum theory?', a simple web search will return many possible information sources to solve that problem, or answer that question, or help to satisfy that need.
The web is the most powerful system in the world today, for anybody in the world, whoever you are, to ask 'Who, What, Why, Where, When, How'for anything and everything.
The web is becoming our global knowledge system to be able to learn, share, and trade our information and knowledge products and services to one another.
Furthermore, every day, millions of new pages of information content are being added to the internet and world wide web.
Although we are all suffering a global financial and economic crisis, with slowing and sluggish traditional industrial economies, information and knowledge on the world wide web is growing exponentially, year on year, at spectacular rates.
The Knowledge Economy is the fastest growing economy in the world today, and is likely to remain so for the future.
So the web today, is undoubtedly the most important source of information, by far, and will continue to be the number 1 provider, and the number one choice to find information. Nothing else can possibly compare.
The mentality for the web is 'I need to search for something and then I need to choose, from the returned sources of information, by the search engine that matched my search query, the best sites to explore further.
This is 'web shopping' for the individual connected to the internet from anywhere in the world.
To do this, you may have a desktop computer, or a mobile wireless laptop computer, a netbook, or, maybe, a phone connected to the internet, or some other intelligent device (Apple iPad, for example today), or all of these devices.
Web shopping is a personal request for information, most of the time. It is happening all around the world, twenty four hours a day, seven days a week, non-stop.
Web shopping for information provides the greatest ever opportunity for a new kind of business. All that this online business requires, to be successful, is that it you are to be supply that INFORMATION to satisfy needs.
You do not need to think about the offline world of shopping at all. In fact, this is one of the biggest mistakes online businesses make.
You do not need to set up a physical shop.
Your website and/or blog is your online shop.
You do not need to consider the most popular locations where people go to shop, as you do in the offline world.
In the offline world of shopping, it is very important to select the right location where there will be more guaranteed 'passing traffic' to then sell your products and services.
Desirable physical shopping locations are, of course, the most expensive, to guarantee the high volumes of shopping traffic.
Most shopping retailers will tell you that a key part of the success of their business is LOCATION LOCATION LOCATION.
Or maybe you are a professional, say an IT services consultant, and you may need an office location in a convenient, easy to access, city or town centre location. That is also necessary, and can also be a very expensive overhead cost to your business.
Here, now, is the paradigm shift. Because there are billions of people around the world connecting to the internet daily, there is a massive swarm of ever increasing traffic that has the potential to find you, if you can provide the right INFORMATION, wherever you are in the world.
You may be living in a city, or a town, or remote village, or even on a beach, or even travelling in a train or car. You may be working in a church or community hall, or from your home. You may even be working from your bedroom, or a holiday home, if you wish.
As long as you have a personal computing device connected to the internet, anywhere in the world you choose, you can create a website that gives the POTENTIAL that web traffic will find you based on the INFORMATIONAL content you provide for the search engines to find you.
In other words, LOCATION, LOCATION, LOCATION can even now be irrelevant.
Instead, today, for a successful online business, the key consideration is to provide relevant quality INFORMATION.
The mantra for a successful online business today is INFORMATION, INFORMATION, INFORMATION.
People around the world today, have been given the potential to be 'massively empowered personally', like never before in history, to build successful online businesses.
This is a change of mindset that must be fully understood before we proceed to building the successful online business.
And, then, there are web tools and techniques to help you find and build a successful, profitable, business niche. We will look at these, in detail, in later lessons.
Does this make sense to you?
Do you see the paradigm/mindset shift needed?
Do you have any questions about this, or do you need any further clarification before we proceed?
Do you have any experiences or other feedback to share?We will gladly publish your feedback for all to see.
Lesson 2 will be available very shortly. We are writing one lesson a week. Please watch this space and feedback wherever you can.
Ron Young
www.building-a-business-online.com
Lesson 1
How do we start?
What is the first step to building an online business that will create success, satisfaction and the income that you are seeking?
Actually, it's not a system, nor web tools, nor anything like that, at this stage.
The first step is to understand that an 'online business' is completely different, in many ways, to a traditional 'offline business'.
An online business uses the power and the tools of the World Wide Web (Web), and especially, it is most successful when it can satisfy the searching and the information needs, problems, opportunities and challenges, of individuals.
Let's look at this more closely, because, actually, to fully understand this requires us to think very differently about business.
You may even say, it requires a 'paradigm shift', that is to say, a need to even change our established patterns of thinking.
Let's examine what we mean by this.
It is a fact that, today and everyday, billions of searches are made on the internet for information, right across the world. People use their favourite search engines to do this.
For example, if I have a need for 'cheap flights' or the 'best car insurance deal' or 'who was Descartes?' or 'how can I learn to play the guitar?'or 'what is quantum theory?', a simple web search will return many possible information sources to solve that problem, or answer that question, or help to satisfy that need.
The web is the most powerful system in the world today, for anybody in the world, whoever you are, to ask 'Who, What, Why, Where, When, How'for anything and everything.
The web is becoming our global knowledge system to be able to learn, share, and trade our information and knowledge products and services to one another.
Furthermore, every day, millions of new pages of information content are being added to the internet and world wide web.
Although we are all suffering a global financial and economic crisis, with slowing and sluggish traditional industrial economies, information and knowledge on the world wide web is growing exponentially, year on year, at spectacular rates.
The Knowledge Economy is the fastest growing economy in the world today, and is likely to remain so for the future.
So the web today, is undoubtedly the most important source of information, by far, and will continue to be the number 1 provider, and the number one choice to find information. Nothing else can possibly compare.
The mentality for the web is 'I need to search for something and then I need to choose, from the returned sources of information, by the search engine that matched my search query, the best sites to explore further.
This is 'web shopping' for the individual connected to the internet from anywhere in the world.
To do this, you may have a desktop computer, or a mobile wireless laptop computer, a netbook, or, maybe, a phone connected to the internet, or some other intelligent device (Apple iPad, for example today), or all of these devices.
Web shopping is a personal request for information, most of the time. It is happening all around the world, twenty four hours a day, seven days a week, non-stop.
Web shopping for information provides the greatest ever opportunity for a new kind of business. All that this online business requires, to be successful, is that it you are to be supply that INFORMATION to satisfy needs.
You do not need to think about the offline world of shopping at all. In fact, this is one of the biggest mistakes online businesses make.
You do not need to set up a physical shop.
Your website and/or blog is your online shop.
You do not need to consider the most popular locations where people go to shop, as you do in the offline world.
In the offline world of shopping, it is very important to select the right location where there will be more guaranteed 'passing traffic' to then sell your products and services.
Desirable physical shopping locations are, of course, the most expensive, to guarantee the high volumes of shopping traffic.
Most shopping retailers will tell you that a key part of the success of their business is LOCATION LOCATION LOCATION.
Or maybe you are a professional, say an IT services consultant, and you may need an office location in a convenient, easy to access, city or town centre location. That is also necessary, and can also be a very expensive overhead cost to your business.
Here, now, is the paradigm shift. Because there are billions of people around the world connecting to the internet daily, there is a massive swarm of ever increasing traffic that has the potential to find you, if you can provide the right INFORMATION, wherever you are in the world.
You may be living in a city, or a town, or remote village, or even on a beach, or even travelling in a train or car. You may be working in a church or community hall, or from your home. You may even be working from your bedroom, or a holiday home, if you wish.
As long as you have a personal computing device connected to the internet, anywhere in the world you choose, you can create a website that gives the POTENTIAL that web traffic will find you based on the INFORMATIONAL content you provide for the search engines to find you.
In other words, LOCATION, LOCATION, LOCATION can even now be irrelevant.
Instead, today, for a successful online business, the key consideration is to provide relevant quality INFORMATION.
The mantra for a successful online business today is INFORMATION, INFORMATION, INFORMATION.
People around the world today, have been given the potential to be 'massively empowered personally', like never before in history, to build successful online businesses.
This is a change of mindset that must be fully understood before we proceed to building the successful online business.
And, then, there are web tools and techniques to help you find and build a successful, profitable, business niche. We will look at these, in detail, in later lessons.
Does this make sense to you?
Do you see the paradigm/mindset shift needed?
Do you have any questions about this, or do you need any further clarification before we proceed?
Do you have any experiences or other feedback to share?We will gladly publish your feedback for all to see.
Lesson 2 will be available very shortly. We are writing one lesson a week. Please watch this space and feedback wherever you can.
Ron Young
www.building-a-business-online.com
We imagine living more meaningful and fulfilling lives, through sharing ideas and knowledge through the web
We imagine a world where more and more people, of all ages and capabilities, all around the world, from budding entreprenuerial teenagers, to young and mature adults, to great grand parents, are living more meaningful and fulfilling lives, through being able to express and share their ideas, knowledge and experiences through the web and, in return, derive income and growth through an online business.
This website is dedicated to helping people around the world to build a successful online business with simple, but very powerful, and very well proven, methods and tools.
We wish to share with you, at your own pace, online and at your convenience, a structured series of learning topics that are based on a proven formula to ensure success.
We wish to share with you this formula because it simply MUST work, it is scientifically proven on the web to do so, provided that you are prepared to perform the nine steps that we will teach you, properly.
Everything that you will need to do this can be obtained from this one website. So consider it to be your personal trainer and teacher. We want you to be an online success, so that we can develop and grow with you even further.
This website tells the story, and teaches you step by step, how ordinary people, with no technical expertise beyond using the internet, email and web surfing, can successfully turn their passions, interests, knowledge, ideas, and/or existing businesses, into successful online businesses, that really work 24hrs a day, 7 days a week, themselves.
And if they have the motivation, this can be learned and developed gradually, part-time, week by week, or even faster within weeks, with more effort, or even within 5 intensive days, if there is a burning desire to do so.
We are now in a very special age of personal empowerment. Massive personal empowerment atually, regardless of age or location!
We are convinced that we are now in the age of 'online business for everybody!'
This website starts with our story, and our example, and how we simply had to make the online business happen ourselves. We had no choice.
We simply had to find a better way to create income for the future.
It continues, increasingly, with more success stories from people who have been taught how to create successful online businesses, and how they did it.
Our primary aim is to share our knowledge and experiences; to teach others how they can do the same; and to learn from each other how we can create and turn our online businesses on the web into successful livelihoods and income generators.
We describe the method and system we use, step by step, and the underlying principles for making an online business that you can apply yourself, immediately.
Everything you need to do this, will be online, within this website
But if you feel that you need any further help to do this, through online coaching, or if you prefer to learn with others in a classroom, we also describe the training courses, coaching and support services that we offer, both online and at training centres.
And finally, if you decide to build an online business yourself and you then wish to share your knowledge and experiences, to help others to do the same, we invite you to join our team.
We hope that you will find that our website will inspire you, and help you to better identify your passion(s), knowledge and ideas, and experiences, and turn them, and/or your existing business, into a successful online business.
Ron Young
www.building-a-business-online.com
This website is dedicated to helping people around the world to build a successful online business with simple, but very powerful, and very well proven, methods and tools.
We wish to share with you, at your own pace, online and at your convenience, a structured series of learning topics that are based on a proven formula to ensure success.
We wish to share with you this formula because it simply MUST work, it is scientifically proven on the web to do so, provided that you are prepared to perform the nine steps that we will teach you, properly.
Everything that you will need to do this can be obtained from this one website. So consider it to be your personal trainer and teacher. We want you to be an online success, so that we can develop and grow with you even further.
This website tells the story, and teaches you step by step, how ordinary people, with no technical expertise beyond using the internet, email and web surfing, can successfully turn their passions, interests, knowledge, ideas, and/or existing businesses, into successful online businesses, that really work 24hrs a day, 7 days a week, themselves.
And if they have the motivation, this can be learned and developed gradually, part-time, week by week, or even faster within weeks, with more effort, or even within 5 intensive days, if there is a burning desire to do so.
We are now in a very special age of personal empowerment. Massive personal empowerment atually, regardless of age or location!
We are convinced that we are now in the age of 'online business for everybody!'
This website starts with our story, and our example, and how we simply had to make the online business happen ourselves. We had no choice.
We simply had to find a better way to create income for the future.
It continues, increasingly, with more success stories from people who have been taught how to create successful online businesses, and how they did it.
Our primary aim is to share our knowledge and experiences; to teach others how they can do the same; and to learn from each other how we can create and turn our online businesses on the web into successful livelihoods and income generators.
We describe the method and system we use, step by step, and the underlying principles for making an online business that you can apply yourself, immediately.
Everything you need to do this, will be online, within this website
But if you feel that you need any further help to do this, through online coaching, or if you prefer to learn with others in a classroom, we also describe the training courses, coaching and support services that we offer, both online and at training centres.
And finally, if you decide to build an online business yourself and you then wish to share your knowledge and experiences, to help others to do the same, we invite you to join our team.
We hope that you will find that our website will inspire you, and help you to better identify your passion(s), knowledge and ideas, and experiences, and turn them, and/or your existing business, into a successful online business.
Ron Young
www.building-a-business-online.com
A free nine step formula that will guarantee a successful online business?
I have been working with different website building philosophies, methods, systems and tools this past 5 years.
My aim has been to build a successful online business. I now have one, people are visiting my website from, literally all around the world. The traffic is consistently increasing. I intend to continue to grow it.
The way I wish to improve my website online business, is to share what I have learned with others and seek their feedback and any comments for improvement.
This I will do through this blog and through the ecourse I am developing on the website.
I start with a formula that I have learned and refined, based on my personal experiences, from some of the most successful web entrepreneurs and web tool providers that I can find in the world. I believe the formula sets out guaranteed success for all. It has worked for me. What do you think? Any comments please.
Step 1
There is a formula, that is simply guaranteed to work, to create a successful online business, provided you are prepared to perform each step satisfactorily.
The formula is:
1. Identify your key passion in life and/or business.
2. Use established web tools, to determine the demand that others across the world have today for information, about that passion. This is not a guess, but a scientific assessment of what others are actually searching for, and what information others are actually seeking on the web, today, and over the past month(s).
3. If the demand is not sufficient, work within your passion and find a theme, find a niche, for that passion, that has a sufficient proven demand today on the web.
4. Once the demand is proven, use web tools to determine how many other websites are supplying that same demand, who they are, and what page content their websites contain.
5. If the supply is greater than the demand, go back to steps 2 and 3, and modify the niche, until the web tools show that the demand is sufficiently greater than the supply from existing websites, and that a profitable niche exists.
6. Determine, from the profitable niche, a website blueprint that contains keywords that are based on the niche as a theme, that also contain, for each keyword formulated, a demand greater than a supply. This means that each keyword in the website blueprint is also profitable.
7. Construct a simple profitable theme based website based on the profitable niche, and the profitable keywords, and content that you have developed around each keyword topic. Use proven web tools to help you build keywords that are optimized for search engines and humans to find your pages automatically.
8. Watch the website traffic grow before your eyes each month.It simply must grow. The global excess of demand over supply has already been proven. Your web rankings have to improve. More and more people and search engines will find and rank you higher. This is a science, based on actual web supply and demand today. This is not a well intentioned hunch or guess. It's a certain fact.
9. If your page content, for each profitable keyword, is sincere, and written from both the intellect and the heart, people will build an increasing and trusting relationship with you, as a passionate and enthusiastic person, and probably consider you as an expert in your area. As they read your content, from time to time, they will be increasingly receptive to buying more from you, perhaps in the form of an ebook, or an emanual, an ecourse, or other information and knowledge product and/or online coaching.
This is the essence of a formula for creating a successful online business that simply MUST work if you are prepared to perform each step.
The purpose of the website is to teach you each of these steps properly, and to provide you with any further support and/or coaching that you might need to help you create a successful business online.
Any comments, thoughts, suggestions and feedback on this success formula will be most welcomed.
Good luck with your online business development.
Ron Young
www.building-a-business-online.com
My aim has been to build a successful online business. I now have one, people are visiting my website from, literally all around the world. The traffic is consistently increasing. I intend to continue to grow it.
The way I wish to improve my website online business, is to share what I have learned with others and seek their feedback and any comments for improvement.
This I will do through this blog and through the ecourse I am developing on the website.
I start with a formula that I have learned and refined, based on my personal experiences, from some of the most successful web entrepreneurs and web tool providers that I can find in the world. I believe the formula sets out guaranteed success for all. It has worked for me. What do you think? Any comments please.
Step 1
There is a formula, that is simply guaranteed to work, to create a successful online business, provided you are prepared to perform each step satisfactorily.
The formula is:
1. Identify your key passion in life and/or business.
2. Use established web tools, to determine the demand that others across the world have today for information, about that passion. This is not a guess, but a scientific assessment of what others are actually searching for, and what information others are actually seeking on the web, today, and over the past month(s).
3. If the demand is not sufficient, work within your passion and find a theme, find a niche, for that passion, that has a sufficient proven demand today on the web.
4. Once the demand is proven, use web tools to determine how many other websites are supplying that same demand, who they are, and what page content their websites contain.
5. If the supply is greater than the demand, go back to steps 2 and 3, and modify the niche, until the web tools show that the demand is sufficiently greater than the supply from existing websites, and that a profitable niche exists.
6. Determine, from the profitable niche, a website blueprint that contains keywords that are based on the niche as a theme, that also contain, for each keyword formulated, a demand greater than a supply. This means that each keyword in the website blueprint is also profitable.
7. Construct a simple profitable theme based website based on the profitable niche, and the profitable keywords, and content that you have developed around each keyword topic. Use proven web tools to help you build keywords that are optimized for search engines and humans to find your pages automatically.
8. Watch the website traffic grow before your eyes each month.It simply must grow. The global excess of demand over supply has already been proven. Your web rankings have to improve. More and more people and search engines will find and rank you higher. This is a science, based on actual web supply and demand today. This is not a well intentioned hunch or guess. It's a certain fact.
9. If your page content, for each profitable keyword, is sincere, and written from both the intellect and the heart, people will build an increasing and trusting relationship with you, as a passionate and enthusiastic person, and probably consider you as an expert in your area. As they read your content, from time to time, they will be increasingly receptive to buying more from you, perhaps in the form of an ebook, or an emanual, an ecourse, or other information and knowledge product and/or online coaching.
This is the essence of a formula for creating a successful online business that simply MUST work if you are prepared to perform each step.
The purpose of the website is to teach you each of these steps properly, and to provide you with any further support and/or coaching that you might need to help you create a successful business online.
Any comments, thoughts, suggestions and feedback on this success formula will be most welcomed.
Good luck with your online business development.
Ron Young
www.building-a-business-online.com
Thursday 17 June 2010
Building a Business Online website is launched
Today, the website has been launched for 'Building a Business Online'.
It's a work in progress for the next three months to create the basic pages,
but I look forward to teaching people around the world how they can develop a successful online business themselves.
Ron Young
www.building-a-business-online.com
It's a work in progress for the next three months to create the basic pages,
but I look forward to teaching people around the world how they can develop a successful online business themselves.
Ron Young
www.building-a-business-online.com
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